среда, 20 января 2010 г.

QE Media Studies: Resit - Radio Trailers / Ads

You want to stress that this is a family car. Its biggest selling point? Its safety features. This car is safe. It will protect you; care for you. You need a voice over. It must be a voice that is reassuring. It oozes sincerity. Honesty. Integrity. ... and a software package like Cakewalk, Cool edit pro, Cubase. The script. Clients pay for advertising time in 10 second bursts. Radio ads are usually 30 seconds or 40 seconds long â€" and you can't fit much into 40 seconds. ...

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